Archive for June, 2008

Secret Affiliate Code

Sunday, June 29th, 2008

It’s no secret that affiliate marketing can be a very lucrative way of making money online. In fact, many online marketers derive most of their income from affiliate marketing while others promote affiliate products as a means of complementing their online income.

However, I was a bit sceptical when I bought Secret Affiliate Code by Craig Beckta. First of all, I don’t really know him, and secondly, I have read many books on affiliate marketing and was not sure what could be so “secret” about this one…

Background to Secret Affiliate Code

Craig Beckta caught the attention of many “super affiliates” during some recent big item product launches where he managed to just about dominate the search engine results for some top product related keywords.   

This has enabled him to earn thousands of dollars in a matter of days!

In Secret Affiliate Code Craig Beckta shows exactly (step-by-step) how he did it!

What makes Secret Affiliate Code different? 

There are many ways that you can earn affiliate commissions… These include writing and submitting articles to article directories, placing banner ads on your blog or website, etc. 

However, most “super affiliates” use and recommend the following ways:

1. PPC Advertising.
2. Email Marketing (Building a huge list and emailing them about products). 

What makes Secret Affiliate Code different is that Craig Beckta managed to become a super affiliate without spending money on PPC ads and without a list!

What is the secret?

Well, Craig actually discusses four different methods in Secret Affiliate Code.

However, the bulk of his 155 page e-book is devoted to jumping on Internet marketing product launches prior to their launch date and by dominating the search engine results for that product.

He explains in great detail how this can be achieved.

Okay, what’s my honest opinion? 

I really enjoyed reading ‘Secret Affiliate Code’…

I have no doubt that anyone can replicate Craig’s success by following his step by step blueprint.

It is very detailed, well-explained and I do believe his claim that he didn’t leave anything out.

There are a couple of things in the book that I do not agree with… It has nothing to do with his overall strategy (which is very good!) but I believe it’s worth pointing out.

Firstly, Craig believes in using a keyword density of between 3% and 5% when writing articles. In other words if a keyword such as “affiliate” appears three times in a 100 word article it will have a keyword density of 3%. Many experts endorsed this view in the past but it is not as relevant today as it once was.

Secondly, Craig believes that an article should be altered by at least 40% in order for it to appear unique as far as Google is concerned. There is no evidence to support this view.

Sidebar: I am very critical by nature. I read hundreds of books, case studies and articles every year and rate every single one of them on a scale of one to five… This remains the best book on affiliate marketing I have read this year and I rate it four out of five. By the way, I can count the number of books I have rated four out of five this year on one hand. (Said I was very critical, didn’t I?) 

Is Secret Affiliate Code right for you?

Okay, this is a difficult one to answer. Let me tell you why…

Craig went out of his way to explain his strategies in as much detail as possible. In fact, I am convinced a newbie to affiliate marketing can follow his step by step instructions without a problem.

But… Does this mean you can or should target new product launches?

Let me play devil’s advocate…

Craig’s strategy is certainly doable. But, it does involve a fair amount of work. It is certainly not for the lazy! However, there are two important things to consider:

1. Bonuses – Most big item product launches are characterized by the “gurus” offering huge bonuses if you buy through their affiliate link. These bonuses are often worth thousands of dollars!

I can foresee that a new affiliate marketer may find it very difficult to compete with other marketers if he or she does not have an attractive bonus to offer!

2. Limited Time – Several big product launches this year only lasted for a couple of days (some only a couple of hours) before these products were taken off the market.

Your “window of opportunity” is often very small!   

The best part of Secret Affiliate Code! 

Dominating Google’s search results during a major product launch can make you a lot of money in a very short period of time and give you bragging rights… You can tell people that you were one of the top affiliates for XYZ. You can tell people that you made $10,000 in one day! :)

But, you know what? It does not appeal to me… I believe in building long-term businesses. Businesses that will continue to generate cash on a monthly basis for years to come.

The excellent linking strategy detailed by Craig Beckta in Secret Affiliate Code is perfect to boost your search engine results, rank higher for competitive keywords and get lots of free traffic!

It is the best linking strategy I have seen to date. Period!

In the end it does not matter whether you want to dominate Google during major product launches and make money as an affiliate or whether you simply want to give your own sites a boost in the search engines for some competitive keywords…

I think you will find a lot of value in Secret Affiliate Code!

The normal price of ‘Secret Affiliate Code’ is $94. However, it is currently selling for only $67.

Tip: If you try to leave the website without buying you get a “virtual smart agent” that will offer you an additional $20 discount! This means you can get your copy for only $47! And, you will also receive several bonus downloads. There is a special OTO for $27 but I cannot comment on this as I didn’t buy it.

Based on the above, I highly recommend Secret Affiliate Code.

Trust you found this review helpful. Please feel free to ask questions or share any comments you may have.

For more information, click on the link below:

==> Secret Affiliate Code

To YOUR Online Marketing Success!

Francois du Toit 

How To Add Value To Products And Make More Money

Thursday, June 5th, 2008

 

Chances are that even if you have only been involved in online marketing for a short period of time that you already have a hard drive full of Resell Rights, Master Resell Rights (MRR) and Private Label Right (PLR) products. Right? Join the club!

Selling products to which you have acquired certain rights has been a popular way of making money online for many years and will continue to be popular in the future.

Why?

Well, it is a lot easier and quicker than creating your own products and you can sell these products for a 100% profit. Many resell right packages even include sales letters and website graphics. And, resell right packages are often only a dime a dozen.

In fact, I have hundreds of Master Resell Rights that I did not even pay for… I received them as bonuses to other products I bought or ezines I joined. In many cases these products came with a Master Resell Rights License that allows me to sell them, offer rights to my buyers or even give them away for free!

Some of these products are absolute crap. But, I also have many gems!

This brings me to the main reason for writing this post…

How much money have you made selling resell rights products? Not a lot? Nothing?

Okay, I can hear you say “But Francois… How am I expected to make money when other marketers are just about giving the exact same products away for free that I want to sell!” Good point! How do you compete with 100s or even 1000s of other marketers?

Many marketers only know how to sell on price. The end result is that a great ebook or software product that should be sold for at least $47 is being sold for $0.99 on eBay or packaged with 100 other products and sold for $17.

How do you stand out from the crowd? YOU HAVE TO ADD VALUE!

Let me say it again… YOU HAVE TO ADD VALUE! That is the secret!

Now many marketers think that adding value means the same as adding a bonus or bonuses to a product. Wrong! Adding a bonus can be a good “bribe” but you need to think outside the box!

Okay, you are probably thinking something like: “Francois, that sounds nice but all I am hearing is blah, blah, blah… Show me what you mean! Give me a practical example!”

I have never before used one of my own websites as a case study… But, what the hell!

Case study of Impact Web Audio & Streaming Website Audio
 
“Impact Web Audio” is a great software program for adding audio to your website. It belongs to well-known internet marketer Gary Ambrose. Anyway, I am a firm believer in the power of website audio and bought the Master Resell Rights from Gary for $37 on the 26th of April. I registered StreamingWebsiteAudio.com on the 27th of April.

Want to guess how many results Google displays for “Impact Web Audio”… 34,400! Yes, some serious competition! But, that did not stop me and I was also not going to be selling the product for next to nothing like many of my competitors!

Here is what I did… (most of it anyway)

1. Change the header of the sales page.

This is not always necessary but I felt that the header did not look professional enough and I wanted to stand out. (I used Paint.net, a free program, to change the header and it only took me a couple of minutes)

Impact Web Audio

Old Header

Streaming Website Audio

New Header

2. Change the sales copy.  

Apart from making some obvious changes such as inserting my own details, I also included a list of benefits under a new heading called “Benefits Of Adding Streaming Audio To Your Website” and rewrote some parts of the sales letter I didn’t like.

I also added the following graphic that I found on Stockxpert.com. It cost me $1.

Web Audio Graphic

3. Audio message.

I don’t see how you can sell a software program for adding audio to your website when your own sales page has no audio! Well, I added my own personal audio message (obviously using “Impact Web Audio”) and uploaded it within a couple of minutes.

4. Video message.
 
Instructional videos are very powerful! I wanted to show people, step by step, how to record a new audio message and how to add it to a website.   
 
By the way, none of the other resellers have included a video on their sales page. Based on feedback received from buyers I know that by adding a video I have helped many buyers and avoided several refunds. (I have not had a single refund!)

5. Bonuses.
 
It is not clear from the original sales copy but all buyers automatically receive Master Resell Rights when they buy “Impact Web Audio”. Most resellers don’t even mention this when selling the software… Well, I used this to my advantage and offered Master Resell Rights as bonus!

I also included a very relevant ebook as a bonus and explained how it can help buyers to achieve even better results.

6. Additional web pages.       

In order to appear more professional (good for establishing credibility) and to improve the quality score of my website I also added several new web pages, such as “Disclaimer”, “About Us”, “Contact Us”, “Privacy Statement” and “Site Map”.

7. Clickbank.com

Last but not least, I listed Streaming Website Audio with Clickbank.com.

Note: I was not sure whether affiliates would promote a website that offers buyers Master Resell Rights or whether they would rather just set up their own website and promote themselves… Well, within the first couple of weeks I have several affiliates that are actively promoting Streaming Website Audio and two of these affiliates have already given me multiple sales!

By the way, I am offering my affiliates a 75% commission, the maximum allowed by Clickbank. This means that I am only getting $5.99 from every $27 sale. Does not sound like a lot… But, I have nearly done nothing to promote this site. I have not spent one dime or even written one article! However, I am getting sales all the time!

I need to wrap this up as this post is getting far too long! If you are still reading… Thank you!

As I said earlier in this post, IT IS ALL ABOUT ADDING VALUE.

Remember that value is PERCEIVED.

Very few marketers understand this concept and even fewer know how to apply it… But, it can make a huge difference to your online earnings!

One marketer that understands this concept very well is Patrick Pretty, “Internet Marketing’s ‘Sensational Master Of Eye Candy’” (long story).

He has written an excellent report called “How To Add Value To Products And Make More Money” that I highly recommend. You can visit ValueAddedOnlineMarketing.com for more details.  

Thanks for reading and please take a minute to post a comment letting me know what you thought of this post. I always read all comments and reply to all questions.

To YOUR Online Marketing Success!

Francois du Toit