Online Marketing From Home

EzineArticles launched a nifty new widget on the 21st of January 2008.

Although I was one of the first people that replied to Christopher Knight of EzineArticles saying that this widget looks very promising I wanted to wait a little bit before installing it and blogging about it, just to make sure that any gremlins have been taken care of.

Well, I have finally installed it (in the sidebar) and I think it is a great widget!

Here’s why…

1. Adding it will not cause a possible duplicate content penalty.

Because it’s in Javascript, the search engines will not index it when they find it on your website or blog. This means you cannot be penalized for duplicate content.

What a lot of webmasters do is write several versions of the same article – They submit one to a top article directory such as EzineArticles and then completely rewrite the same article before posting it on their website or blog.

By using the EzineArticles Widget your site visitors will be able to read the latest articles you submitted to EzineArticles. There is no need to rewrite the articles before posting it on your website or blog.

You can give your site visitors fresh content without adding any new content on your website or blog. This does not mean that you do not have to write some unique content for your own website or blog! Remember, Javascript does not get indexed and you still need to provide content that the search engines can index.

2. The EzineArticles Widget is a good marketing tool.

It is an easy way for your site visitors to read your most recent articles, or articles that you do not necessarily want to have on your website or blog.

Let’s look at a couple of examples…

You are promoting a new ebook as an affiliate. How many blog posts can you make about one ebook before your visitors will lose interest in your blog? Not too many!

However, you may be able to easily write ten articles. You can write one article for your blog and nine articles for EzineArticles. If a visitor is curious about reading the articles you submitted to EzineArticles he will not mind if you promote the same ebook in your author’s bio box. He will mind if you promote the same ebook in several blog posts though!

Another example… You may write a great article to EzineArticles and have it shown on your blog or website without having to rewrite, copy & paste or upload your article. Sometimes we just don’t have the time for this!

3. It is quick and easy to install.

It is very easy to create, customize and install the widget. (Took me less than 5 minutes)

For full details visit: http://EzineArticles.com/widget/

As EzineArticles add new articles the widget will automatically be updated.

It is also less complicated than inserting a RSS feed. All you need to do is copy & paste the short widget code.

Remember, by writing and submitting more articles to a top article directory such as EzineArticles you will get more traffic, more backlinks and may even be rewarded with top search engine rankings for specific keywords or keyword phrases.

I have no hesitation in giving the new EzineArticles Widget the thumbs-up!

To YOUR Online Marketing Success!

Francois du Toit