Viral Marketing Case Study Of The Bionic Burger
A couple of weeks ago I posted a very positive review of Kevin Riley’s new step-by-step blueprint for creating video commercials, called Recipe For Shooting And Distributing Sales-Pulling Video Commercials.
You see, I really believe that videos can be a very powerful marketing tool, especially when they go viral. Today I came across an excellent case study of just how powerful and profitable videos can be…
The following video, made by Len Foley, called “The World’s First Bionic Burger” has already been viewed close to 1 million times!
According to Len Foley the video is still being viewed between 1,000 and 10,000 times every single day! You would have noticed in the video that he is promoting his website called TheBestDayEver.com – A membership site that currently has about 1,000 members paying $29.95 per month. That is about $30,000 per month!
Although not all of the members joined his site thanks to the “Bionic Burger” video, the video earns him about $11,400 per month in passive, residual income. Not bad when you consider that it did not even cost him $82 to produce the video…
Many people will argue that the conversion rate (views that result into sales) of viral videos are very low, and they are right. However, it is an excellent way of gaining publicity at hardly any cost. Just imagine how much money you would have to spend on Google Adwords to get 1 million clicks!
Now for the best part…
Len Foley and his partners produced an ebook called “Viral Video Secrets” that is currently selling for $47 on ViralVideoSecrets.com. However, you can get this 86 page ebook for free by visiting http://www.viralvideosecrets.com/free/ (Not an affiliate link)
Trust you have enjoyed this case study! If you enjoyed this post and see the benefits of using videos I highly recommend you get your hands on a copy of Kevin Riley’s Recipe For Shooting And Distributing Sales-Pulling Video Commercials (334 pages and nearly 500 screenshots!). You will not be sorry!
To YOUR Online Marketing Success!
Francois du Toit
Your Host Francois du Toit
